☰4. Product & brand guidelines
4.1 DLL brand and logo usage
The DLL brand and product guidelines can be found here.
4.2 Financing solutions
What is ‘Use it’?
‘Use it’ is a type of product financing. ‘Use it’ refers to lease and rental agreements. With a lease, you defer your decision on equipment ownership until end of term depending on the specific offering. At end of term, you can decide to upgrade to new technology, purchase the equipment at a fair market price, extend beyond the original term, or return the equipment.
4.3 E-commerce program
The financial product that is offered to the end-customer is simplified for the online world. Therefore, customers have limited options to configure their financing through the initial quote API on the website, compared to the options there are in the front office tool. The dealers are encouraged to keep this simplification in the offline part of the process as well, when creating the quote with the front office tool. The financial product features that are offered to the end-customer are the following:
Product: Use it
Contract term: 36 months for ‘Use it’
Payment frequency: Monthly
Finance amount: Between min. $5,000 and max. $500,000
Payment method: Invoicing
Interest rate: Fixed rate
End of contract: Return the asset
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